BTS will perform three concerts at Morumbis Stadium on October 28, 30 and 31, which are expected to generate approximately 16 million reais for São Paulo. The amount includes stadium rental fees, a share of ticket sales, and the club's share of food, beverage and merchandise sales.
The revenue breaks down as follows: 6.2 million reais from stadium rental, approximately 5 million reais from ticket sales, and about 4.8 million reais from food, beverage and merchandise sales.
According to an exclusive report by Globo Esporte, São Paulo will receive 2.15 million reais per day for renting Morumbis Stadium, under the contract renewed with Live Nation in June 2025.
However, the club received half of the fixed rent in advance when the contract was signed, so the rental fee actually credited to São Paulo's account for each day is only 1.075 million reais.
For these three concerts, however, club management negotiated an additional 1 million reais in rent for each show.